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Tourism in Dubai

Due to its location the UAE has beensteadily increasing percentage of
able to act as a connecting link betweenDubai's GDP (Gross domestic product),
Europe and the Indian subcontinent, thewith some estimates putting it as high
Far East and Africa since timeas 20 per cent. In fact tourism is
immemorial. It is still playing the roleexpected to over take oil exports as an
of intermediary between these vastlyimportant source of revenue in the near
different cultures, the only differencefuture. Dubai's 255 hotels have a total
being that air travel has significantlyof 17,253 rooms and occupancy in 1998
increased the number of visitors whoaveraged 49.3 per cent. Since January
come to the UAE. Traditional Arab1997 when the Department of Tourism and
hospitality and a delightful winterCommerce Marketing (DTCM) took over from
climate complemented by a highlythe Tourism and Trade Promotion Council,
sophisticated infrastructure andthere has been renewed focus on
crime-free environment, have alsoworldwide promotion of Dubai as an ideal
contributed in recent years to creatingtourist destination and a thriving
an ideal atmosphere for the developmentcommercial and business center, very
of tourism.attractive for Dubai property investors.
The UAE is also endowed with anThis has involved setting up the DTCM
extensive coastline, sandy beaches andrepresentative offices in many countries
varied landscape, where a wide varietyacross the globe as well as
of activities can be indulged, rangingparticipation in numerous international
from powerboat races to sand-skiing.tourism fairs. In addition, the DTCM has
Manicured golf courses provide readylaunched very successful advertising
enjoyment and for the less activecampaigns worldwide. The DTCM also
shopping opportunities abound. Inorganizes tourism-related exhibitions in
addition, the country's deep-rootedDubai. Early in 1999 it hosted the
cultural heritage, accessible in theArabian Marine Tourism Conference, the
many cultural centers and at traditionalfirst of its kind to be held in the
sports such as falconry, camel- racingregion. In May more than 500 exhibitors
and horse-racing, has been a powerfulfrom 40 countries participated in the
attraction for tourists. The UAE hasArab Travel Market 99, which was also
also become a much sought after venueheld under the auspices of the DTCM. Not
for conferences, regional andsurprisingly, since the number of
international exhibitions and majortourists is expected to reach three
sports events such as the Dubai Worldmillion by the end of the year 2000,
Cup, the Dubai Desert Classic GolfDubai has a number of major
Tournament, and polo and crickettourism-related projects coming
competitions. It also has one of theon-stream.
best selections of Dubai propertyTourism in Dubai is an important part of
available for investors.the Dubai government's strategy to
The growth of the tourism industry inmaintain the flow of foreign dollars
Dubai in the past few years is generallyinto the emirate. Since the formation of
described in superlatives: incredible,the United Arab Emirates in 1971, Dubai
phenomenal, outstanding, stellar,has developed rapidly from oil and gas
inspiring, triumphant and just about anybased state to a broadly based market
other laudatory adjective you can thinkeconomy. A 30-year development plan
of. Although one might be tempted toprovided for substantial investment in
pass this off as marketing hype, inproperty in Dubai, education and
Dubai's case, it may well be warranted.infrastructure (transport and
Tourism in the area is booming.telecommunications) and has led to rapid
Independent studies show that thegrowth in trade and inward investment.
tourism industry has accounted for a



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