| Article Title: | | | | want to use your keywordlists on Google |
| | | | Adwords. |
| How to Build Massive Keyword Lists Part 2 | | | | |
| | | | So taking our example keyword phrase let's |
| Written by: Rob Taylor | | | | see how manypermutations we can now |
| | | | generate.horses for salefor sale |
| Copyright © 2005 Megastep International, | | | | horseshorses+for+salefor+sale+horseshorses |
| All Rights Reserved | | | | +for +salefor +sale +horses |
| | | | |
| Here's a simple keyword building technique I | | | | Now let's use misspellings to come up with |
| use to find themaximum possible variations of | | | | even more keywordcombinations. A great tool |
| a keyword phrase. I use itpredominantly for | | | | for this is Misspelled Keywordsavailable at |
| bidding on keywords at Google Adwords, | | | | |
| howeverit can also be very useful for | | | | Simply enter "horses for sale" and select |
| building lists for use in searchengine | | | | from six ways to findmisspellings. Dictionary |
| optimization. | | | | lookup, keyboard mistakes, trimfirst/last |
| | | | character, swap character, double characters, |
| For example let's use the phrase "horses for | | | | and...add 's' ending. |
| sale". Here's howthe various permutations of | | | | |
| this keyword phrase would look. I usethe free | | | | For this example I only selected the |
| Keyword Tumbler tool for doing this. ADDRESS: | | | | "dictionary lookup" and |
| for salehorses sale forfor horses salefor | | | | |
| sale horsessale horses forsale for horses | | | | "keyboard mistakes". The tool returned 1360 |
| | | | possible misspellingcombinations. If I'd used |
| As you can see there are a maximum of six | | | | all the selections, it would have comeback |
| possible ways a threeword phrase could be | | | | with over 8500. Just for one phrase! |
| entered into a search engine. | | | | |
| | | | Now let's enter these misspellings into |
| Now you need to find out if these | | | | Wordtracker's Precisedatabase like we did |
| permutations are actually beingsearched for. | | | | above. The results? Wordtracker returns |
| This is where the Wordtracker service comes | | | | thefollowing (NOTE: at the time of |
| intoits own. You can get a free trial over at | | | | writing):horses foe salehorses fpr salehorses |
| | | | for sailhorses for slae |
| Go to Wordtracker now and in the "Keyword | | | | |
| Universe" choose thedatabase called | | | | Which now get turned into twelve new |
| "Precise". | | | | terms:horses foe salehorses fpr salehorses |
| | | | for sailhorses for |
| Then in the right hand panel enter the six | | | | slaehorses+foe+salehorses+fpr+salehorses+for+ |
| different keywordcombinations, and hit the | | | | sailhorses+for+slaehorses +foe +salehorses |
| "Proceed" button. | | | | +fpr +salehorses +for +sailhorses +for +slae |
| | | | |
| Wordtracker now tells us that out of our six | | | | Finally you are going to want to join the |
| combinations, two ofthem appear in its | | | | words together, so |
| database (NOTE: at the time of writing | | | | |
| itdid). They are...horses for salefor sale | | | | "horses for sale" becomes "horsesforsale", |
| horses | | | | and yes this appearedin the Wordtracker |
| | | | database. |
| You might be thinking that you could have | | | | |
| figured this out foryourself. But its vital | | | | Using the method of keyword generation |
| that you understand you need to | | | | outlined above, whatstarted out as one |
| stopsecond-guessing markets and users | | | | keyword phrase, "horses for sale" has |
| behaviors based on your ownopinions and | | | | nowturned into 19 keyword phrases you can use |
| assumptions. Use these tools like Wordtracker | | | | on Google Adwords. |
| toactually tell you how the markets are | | | | |
| behaving. | | | | Phrases that are actually being used by |
| | | | surfers in the searchengines. |
| I have sometimes found three and four phrase | | | | |
| permutations usingthis method. Phrases that | | | | So there you have it, how to build adgroups |
| to me appeared "stupid" if entered inthe | | | | which are TIGHTLYfocused on the keyword |
| search engines... but someone, somewhere is | | | | phrase you are wanting to bid on. |
| doing it! Thiswhy you need to do this step | | | | |
| and NOT guess the permutations. | | | | Rob Taylor has been marketing online since |
| | | | 1996. He's soldanything from books, debit |
| Also searchers sometimes enter a keyword | | | | cards, security products to artprints. Take |
| phrase using the "space"and the "+" sign. | | | | advantage of his battle tested marketing |
| E.G. "1 2 3" can be entered in as "1+2+3" | | | | strategiesthat could quietly make you five |
| andalso "1 +2 +3". This is great tip if you | | | | figure cash profits every singlemonth. |